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Welcome to The Innovative Professional's (TIP's) Letter!
Sunday, August 8, 2004
Written & Published by Philip E. Humbert, PhD
Visit our website at:

Table of Contents:

1. The One-Minute TIP
Welcome Notes
Three Steps to "Instant" Success 
Quotes of the Week
Strictly Business:      
Resources and Tools for YOUR Success!

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1. The One-Minute TIP

The steps to success begin by surrounding ourselves with
the things we WISH to see. Read great books! Talk with
smart people! Hang with positive, energetic, talented,
creative people! If you see sadness and trouble every day,
you will be influenced by it! If you see opportunity and
optimism, determination and courage and hope, you will
inevitably be shaped by these things, as well.

2. Welcome Notes

Sometimes TIPS subscribers take my breath away! This week I
sent a special invitation to this week's tele-conference,
"Highlights From the Jim Rohn Leadership Event" and the
first registrations arrived within 10 minutes! Over-night
we had LOTS of people sign up!

Putting the most important ideas, concepts and solutions of
a $2000, 3-day event into a 90-minute, inexpensive
teleclass is obviously "an idea whose time has come!" I
intentionally set the price low so EVERYONE can attend.
It's offered at two different times, and we'll even record
it for you - you have no excuses!

Jim Rohn's wisdom and powerful insights bring Clarity, give
Confidence, they'll Motivate and help you Get Things Done!

I hope you'll join us! By the time this goes out Sunday
morning I expect there will only be a small number of lines
available, so please ACT quickly!

On a personal note, after I got home from the Jim Rohn
event last Sunday, I turned around and flew back to spend
Thursday with a client in Los Angeles. We met at the
airport, and spent the day in Venice Beach (what an amazing
place THAT is!) developing strategies to make HUGE break-
throughs in his business. If you haven't done a mini-
retreat with your coach, I recommend it! What a productive,
amazing day! (And in Venice Beach, check out the Mercedes
Grill -nice place, and they gave us the table for as long
as we needed!)

(And, YES! -- I would love to help you do your own
consultation and mini-retreat. To get started, email me
at: )

3:  Three Steps to "Instant" Success 

In preparing this week's teleclass, "Highlights from the
Jim Rohn Leadership Event," one of Jim's many tools jumped
out at me. Jim has helped thousands of people reach their
goals and I want to share just one of the many KEY pieces
that impressed me.

During the Event, I was reminded that success is based on a
simple 3-step process:

>>> First -- What We See

I'm told that the average American sees over 3000 marketing
messages every day. They are everywhere! Fortunately, we
have learned to ignore the vast majority of them.

In the same way, at this very moment you are breathing, you
are sitting on a chair, and a there are a thousand things
going on that your brain automatically filters out to let
you concentrate. Our ability to "filter" allows us to
survive! If we couldn't do that, we would be over-whelmed
and unable to function.

BUT...out of all that "data" around us, we select a few
things to notice and care about. We respond to a baby's
cry. We answer a ringing telephone. We focus on our bank
statement, our bills, a lover's touch and so forth, and
this is important - high achievers focus on ("see") things
differently than failures!

High achievers literally do not "see" the television
programs others find captivating! High achievers "see"
opportunities others miss. They "see" solutions others

What you "see" or focus on determines your destiny.

>>> Second -- How We Interpret What We See

Shakespeare observed that nothing is "good or bad, but
thinking makes it so." Most people know the story about the
glass that is either "half-full" or "half-empty." We interpret
everything we see and the difference is that the winners in
life constantly interpret life in ways that work to their

Where one person interprets a slumping economy as threatening
their business, another finds an opportunity for growth.
Where one person sees a problem, another seizes opportunity.

Winners view things differently. They grasp solutions,
seize opportunities and find reasons for optimism.

>>> Third -- What We DO About What We See

Everything comes down to action. Peak performers actually
DO get up a bit earlier, they DO stay a bit later, they DO
work harder (and smarter) than other people. In the end,
our lives are not created by our intentions but by the
results of our daily activities.

Now, it is true that our actions are shaped by many things!
Of course painful experiences and mis-fortune and bad luck
play a part. Let's not kid ourselves.

But the most important influences on our daily actions are
(1) what we see, (2) how we interpret what we see, and (3)
how we respond.

The steps to success begin by surrounding ourselves with
the things we WISH to see. Read great books! Talk with
smart people! Hang with positive, energetic, talented,
creative people! If you see stress and trouble every day,
you will be influenced by it! If you see opportunity and
optimism, if you see determination and courage and hope,
you will inevitably be shaped by these things.

Here are two practical applications of these truths:

1. I no longer subscribe to a daily newspaper. For many
years I was addicted to it, but then I noticed that
starting my day by reading about trouble and controversy
was not creating the life I wanted. So I took action,
canceled our subscription and now I read something more

2. Every week, I work with a personal coach who reminds me
of my values and goals. Every year, I attend at least two
personal development seminars. I hang out where the GOOD
stuff and the GREAT people are!

Invest in your future. Go where the GOOD stuff is!

And you could begin by attending this week's tele-
conference! Get the info and register at:

4. Quotes of the Week

"Start a huge, foolish project, like Noah. It makes
absolutely no difference what people think of you."
                                   -- Rumi

"You don't have to be great to get started but you have to
get started to be great."
                                   -- Les Brown

"I have always had a dread of becoming a passenger in life."
                                   -- Queen Margret II of Denmark

"I don't worry about the storms, I am learning to sail my
own ship."
                                   -- Louisa May Alcott

5. Strictly Business:   The Care and Keeping of Customers

The first question of any business is to understand WHAT
business you are in.

Most people think McDonald's is in the restaurant or
hamburger business, but many analysts through the years
have observed that they are actually in a variety of
businesses. They are in the real estate development
business. They are in the entertainment business. And most
of all, they are in the customer service business.

Every business is first, last, and always in the business
of providing superior service to its customers.

It costs a fortune to attract a new customer. The time,
money, energy, anxiety and effort to get a new first-time
customer in the door is a huge expense. No business has the
resources to attract and serve only new customers. The key
to profits is in keeping and serving the customers you
already have.

Some studies show that it costs up to 85 times more money
to get a new customer than to make an additional sale to an
existing customer.

No matter what other business you are in, your first
business is in keeping and serving and partnering with your
customers. It's called customer retention. Sometimes it's
called "up-selling". It goes by many names, but the
principle is the same: Nurture and keep your customers!

Customer service is about reliability and it's about
relationship. It's about trust. It's about the quality of
your product, but even more, it's about the quality of your
service before, during and long after the sale.

6. Resources and Tools for YOUR Success!

SPECIAL NOTE --- Watch for announcements of several new
programs and classes in the next couple of weeks! We have
LOTS of great stuff for you this fall!

#1    Highlights of the Jim Rohn 3-Day Event
       Teleclass, Wednesday, August 11th
       Register at:

I am incredibly excited about this one-time, special
program! I've been promoting it through-out this issue of
TIPS because I firmly believe EVERY subscriber ought to

Surrounding ourselves with great ideas and absorbing
positive, motivational, action-oriented information is one
of the BEST ways to feed our spirits and enrich our lives.
You'll get my notes (about 30 pages!) and the high-lights
of an amazing 3-Day Event with one of the great business
leaders, motivational speakers and problem-solvers of our
time. Jim's philosophy, insights, attitude and wisdom have
helped thousands of people "turn their lives around," and
perhaps even more importantly, being around GREAT ideas is
one of the best ways to have GREAT ideas of your own!

High achievers - the most successful winners in life -
never question the "cost" of personal development because
they know the extraordinary cost of staying stuck! They
know the value of one new idea, or of being reminded of one
key principle. Winners get around the BEST people and the
BEST ideas they can!

I've intentionally kept the price less than the cost of
dinner in a decent restaurant. You can attend at two
different times. We'll even record it for you AND you'll
get my written notes. There are NO EXCUSES! If you are
serious about achieving your goals and taking charge of
your future, join us! Get all the info and register at:

#2     Coaching Group Forms in September!
         Starts September 13th!

Three times a year I lead a "Coaching Group Intensive" (or
TEAM) for people who are ready to take charge of their
lives, jump-start their careers and take massive action to
reach their goals and transform their lives. These are
exciting, incredibly productive groups that demand hard
work, and produce astonishing results. Over three months
(9 sessions) we clarify our values, define specific
(measurable) goals, and develop powerful strategies to
achieve them! Astonishing things happen in these groups!

Here is the truth: Ordinary human beings (like you and me)
accomplish AMAZING things when we (1) know exactly what we
want, (2) have powerful reasons to get it done, and (3)
have a STRATEGY that we KNOW will lead to success. Look at
Lance Armstrong over-coming cancer! Look at Candi Lightener
starting MADD and changing our attitudes toward drunk
driving! Look at a child learning to walk or ride a bike!
In the right circumstances, we are UNSTOPPABLE!

The key is putting ourselves in the right circumstances!
Over the years, this CGI-TEAM has helped many people make
their dreams come true. It's affordable. It's available.
It's effective. Space is strictly limited to 12 people. I
hope you'll take action (quickly!) and join us.

Get all the info and call me for a pre-acceptance

#3     The Road to Riches!
         Coaching for Financial Wealth
         September 7th to 28th

It's been several months since I've offered this class and

Isn't it time for you to take charge of your finances and
achieve your financial goals? Making money is easy! Keeping
it is hard. We handle lots of money every year, but
understanding it, managing it, investing and using it
wisely is hard! We are NOT taught about money in school,
and the things many of us learned from our family or by
"chance" are just plain WRONG!

If you are not satisfied with your financial progress,
please take this class! It's simple, it's elegant, and it

Money is definitely not the "most important thing in life,"
but money CAN open doors and make everything else either
much, much EASIER or a lack of money can make things much,
much HARDER. Most of us blessed with reasonable incomes. We
have the potential to make more and to invest wisely, and
yet most of us have little to show for our hard work. It
does NOT have to be that way!

This is a class in managing and using your money to achieve
your dreams. I will NEVER recruit or recommend ANY
investment or business "opportunity" - we are all different
and I would never do that to you. This is strictly about
taking charge of your money and making it your servant! You
can do this - register and learn how!

7. Humor:    Only in America!

Theresa Blume is an amazing woman who lives in a small town
in Wisconsin, keeps tabs on me via email, and periodically
sends me wisdom and insight. Thanks, Theresa -- enjoy the
Wisconsin summer and don't let the mosquitoes carry you off!

Only in drugstores make sick people walk to
the back of the store to get their prescriptions while
healthy people can buy cigarettes at the front.

Only in people order double cheeseburgers,
large fries, and a diet coke.

Only in banks leave both doors open and then
chain the pens to the counters.

Only in we leave cars worth many thousands of
dollars in the driveway so we can store our useless junk in
the garage.

Only in we buy hot dogs in packages of ten and
buns in packages of eight.

Only in we use the word 'politics' to describe
the process so well: 'Poli' in Latin meaning 'many' and
'tics' meaning 'bloodsucking creatures'.

Only in they have drive-up ATM machines with
Braille lettering.


Be kind to yourself and to someone else, and have a
wonder-FULL week!

Philip E. Humbert, PhD,
Resources for Success!
President, The Philip E. Humbert Group, Inc.

Shameless Marketing TIP:
Dr Humbert is a professional coach, author and popular
speaker. Ready to achieve more? Imagine what's possible
with a coach! For info and over 250 pages of tips,
tools, humor and resources for your success, visit:

Copyright (c) 2004, all rights reserved.
U.S. Library of Congress ISSN: 1529-059X
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