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Welcome to The Innovative Professional's (TIP's) Letter!
Sunday, April 23, 2006
Written & Published by Philip E. Humbert, PhD
Visit our website at:

Table of Contents:

1. The One-Minute TIP
Welcome Notes
Bridging the Gap From Theory to Results 
Quotes of the Week
Strictly Business:  The Value of Lifetime Customers   
Resources and Tools for YOUR Success!
Humor:   Quotes from Employee Evaluations

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1. The One-Minute TIP

First thing every morning, take ten minutes to decide on a
few Intelligent Choices you will do today. Write them down.
Don't make this hard. Just jot down three or four smart
things you want to do today. Then at the end of the day,
calmly review your actions to see if you did them. Be
honest. If you didn't do them, do not beat yourself up!
Just tell the truth and re-commit to doing them tomorrow.
If you did them, congratulate yourself!

2. Welcome Notes

First, I want to thank everyone who responded to last
week's TIPS about President Truman. I think I got more
response to that issue than any TIPS in several months. I
love reading biographies because while I learn from "How-
to" books, I think I learn even more from "watching"
successful people.

If you missed it, you can find it and over 200 other past
issues at:  Enjoy!

Second, I want to celebrate "the good life." A couple weeks
ago, I wrote that Mary and I drove to Portland, stayed in a
fancy hotel, ate a great meal, and enjoyed the Cirque du
Soleil. It was wonderful, but it was also expensive. It
took time, required some planning, and cost a few dollars.
Several people wrote that they would love to do that "if I
could afford it." My response is that each of us can afford
it; in fact, you can't afford not to!

Sure, that weekend was special, and expensive. But the joy
of it cost us nothing. Love and beauty and fun are
available to each of us! This week take an hour to sit in a
park. Go for a drive in the country, have lunch with a
friend, or stroll through an art gallery or museum. Go
fishing or see a movie. It doesn't matter what you do; it
matters that it enriches your life.

The good life is no accident, and it can't be purchased
with money. It's built carefully and thoughtfully, one day
at a time. Take an afternoon and see what happens.

3:  Bridging the Gap From Theory to Results

This week I've been struck by the huge gap between what we
know, and what we do. I was walking through the self-help,
how-to, and "recovery" sections of a local bookstore and
there must have been over a thousand titles, although I
didn't try to count them all.

It hit me that we are far more willing to study "what to
do" or "how to do it" than to truly rock the boat of our
own lives. Theory is always so much easier than action.

Now don't get me wrong! I earned three Master's degrees,
then kept going for my Ph.d. in Psychology. I read every
day and I love books. (Ask Mary how much I spend on books
every year!) I love learning! In TIPS I'm constantly
encouraging you to attend the seminars, hire the coaches,
and do whatever it takes to learn the skills you need.

But the fact remains that knowing "what" to do is very
different than actually doing it.

Sometimes I think there must be a million books and tapes
and classes for sale on the Internet, every one of them
promising to teach you the "secrets" or the "path" to
riches or instant success of one kind of another. And if
you truly do not know the skills or do not have the tools,
you should make the investment.

But. Most of us already either know, or at least have some
clues about what we need to do. How can we get ourselves to
do what we already know?

First, get familiar with the difference between
"Intelligent Choices" and "Automatic Choices."

Intelligent Choices (IC's) are the things you know you
should and ought to do. They are the steps and actions, the
decisions and practices that will take you toward your
goals. They are the steps you wrote down on your goals
sheet, the plans you made, the dreams you dream. They are
easy to think about; but they are NOT habits. They may not
be easy, at least at first. They are obvious, but not
necessarily easy.

Automatic Choices (AC's), on the other hand, are very easy.
They are familiar habits and you've been doing them for
years. Your family and friends "expect" them of you. They
don't cause problems and they don't upset anyone. They
involve no risk, except that they keep you trapped in your
familiar rut.

An IC is to save some of your income and invest for the
future. It's "hard" and may seem uncomfortable. It may
involve sacrifice, but it's a smart thing to do. In
contrast, a common AC is to whip out a credit card for an
impulse purchase, or to pick up take-out because you're
"too tired" to cook.

Here's a suggestion: First thing every morning, take ten
minutes to decide on a few IC's you will do today. Write
them down. Don't make this hard. Rome wasn't built in a
day. Jot down three or four smart things you want to do
today. Then at the end of the day, calmly review your
actions to see if you did them. Be honest. If you didn't do
them, do not beat yourself up! Just tell the truth and re-
commit to doing them tomorrow. If you did them,
congratulate yourself!

Remember, AC's keep us trapped in the "same old, same old."
IC's are the keys that unlock the future. IC's are the
building blocks, the steps or path or recipe to everything
you want in life. Understand the distinction and use it to
your advantage.

Next week we'll look at the impact environment has on our
daily actions, but for this week, commit to making (and
doing!) two or three Intelligent Choices every day. I think
it will help bridge the gap between your current reality
and the dreams you have for your future.

4. Quotes of the Week

"If you can DREAM it, you can DO it."
                                           --Walt Disney

"Don't be afraid of the space between your dreams and
reality. If you can dream it, you can make it so."
                                           -- Belva Davis

"In each of us are places where we have never gone. Only by
pressing the limits do you ever find them."
                                           -- Dr. Joyce Brothers

"Character cannot be developed in ease and quiet. Only
through experience of trial and suffering can the soul be
strengthened, ambition inspired, and success achieved."
                                           -- Helen Keller

5. Strictly Business:   The Value of Lifetime Customers

There's an old truth that one customer, well satisfied, is
worth a fortune. Over and over again, I work with companies
who are determined to improve their advertising to attract
new customers. They spend fortunes looking for better copy,
the write spokesperson or the right "media mix." All the
while, current customers are evaporating or (worse) doing
business with their competitors.

There's a wonderful old story about a couple looking for a
hotel on a rainy, dreary night. At last they pull up to a
small hotel in a rural Pennsylvania town, go inside, but
are told the hotel is full. Seeing their fatigue and
despair, the young man behind the counter offers to let
them use his own quarters, a small room in the back of the

In the morning, the couple is so grateful and impressed,
the husband promises that someday he will open a hotel and
hire the young man to manage it. Time passes, and one day
the young man gets a call from that weary traveler. It
seems he has opened the Ritz Carlton Hotel in New York and
would like the young man to manage it.

I have no idea if that story is true, although I've heard
variations of it for many years. The point, however, is
clear: Every customer is potentially worth a fortune!

It is always easier and more profitable to keep a customer
than to attract a new one. Advertising is expensive!
Negotiating the first sale, learning the needs of the
customer and serving them well is difficult. To grow your
business, focus on repeat sales.

Your customers are your best source of new ideas and
innovations to put you ahead of the crowd. Listen to them,
honor them, go the extra mile and work with your customers
to achieve what you both want: a satisfying and profitable
long-term relationship.

6. Resources and Tools for YOUR Success!

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exist! There are no limits to how much we can love, or how
far we can go, except the limits we place on ourselves.

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solved. Join us for three days in a beautiful setting to
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productive. You can do this!

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2.    Claim Your Power Now!
       The Key to End Procrastination and
       Achieve Your Goals

I am thrilled to share the stage with Jim Rohn, Bob
Proctor, Michael Angier, Vic Johnson and others for a
series of one-day seminars to help you end procrastination,
"Claim Your Power" and transform you life! I'm very excited
and I hope you'll take action and join us!

We'll be in Houston, Dallas, Chicago and Toronto, then on
to New York and Florida, so you have no excuse. We're
coming to a city near you with information, skills, tools
and practical, immediately-useful resources you can (and
WILL) use for the rest of your life. PLEASE, do yourself a
favor, invest one day and a few dollars in yourself and in
your future. Remember the saying, "insanity is doing the
same thing over and over, hoping for a different result."
Don't do that!

It's time to make the changes and be empowered to achieve
more than you've ever thought possible. You can do it, but
not unless (or until) you get the tools you need. Vic has
created a wonderful 5-part program to introduce you to
these events, and it's absolutely free! At the very least,
check it out, get the 5-part series, and then attend the

#3    Think Right Now!
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Many of you have purchased these audio programs to increase
sales, lose weight, set and achieve goals or improve diet,
health and fitness and you know how good they are! My
clients turned me on to these CD's several months ago and
I'm incredibly impressed. I strongly urge you to jump on
this! Top achievers in every field listen to audio
programs. They imagine themselves winning, getting new
records and living the life they truly WANT, and they do it
by visualizing their victories in advance with the help of
Mike's programs. These are fantastic, both for yourself and
as gifts. Grab these!

#4    Got a Website?
        Earn Passive Income!

Over the years, I've paid lots of money for shopping carts,
autoresponders and systems that were supposed to help me
serve my subscribers and make money from my website. None
of them worked, or more accurately they worked, but they
were complex, confusing and didn't work very well. Then I
discovered Don Schnure and the amazing programs he's put
together. They work! They are powerful, EASY to use, and
they let me automate my newsletter, my affiliate programs
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7. Humor:    Quotes from Employee Evaluations

I've seen several lists of these employee evaluation quotes
over the years and I never know whether to hope or fear
they may actually be true. These made me laugh and I hope
you enjoy them!

"His men would follow him anywhere, but only out of morbid

"This employee has delusions of adequacy."

"She sets low personal standards and then consistently
fails to achieve them."

"This employee is depriving a village somewhere of an idiot."

"Some drink from the fountain of knowledge; he only gargled."

"Got a full 6-pack, but lacks the plastic thingy to hold it
all together."

"A gross ignoramus -- 144 times worse than an ordinary

"A photographic memory, but with the lens cover glued on."

"Gates are down, the lights are flashing, but the train isn't coming."

"Has two brains; one is lost and the other is out looking for it."

"He's so dense, light bends around him."

"If you stand close enough to him, you can hear the ocean."

"Wheel is turning, but the hamster is dead."


Be kind to yourself and to someone else, and have a
wonder-FULL week!

Philip E. Humbert, PhD,
Resources for Success!
President, The Philip E. Humbert Group, Inc.

Shameless Marketing TIP:
Dr Humbert is a professional coach, author and popular
speaker. Ready to achieve more? Imagine what's possible
with a coach! For info and over 250 pages of tips,
tools, humor and resources for your success, visit:

Copyright (c) 2006, all rights reserved.
U.S. Library of Congress ISSN: 1529-059X
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